GA collaborates with Under Armor

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Jordan Spieth is the face of Under Armor golf and honored both his style and his wave.

Golf Australia and Walkinshaw Sports, exclusive distributor of Under Armor Golf on the green grass market, today announce a three-year partnership.

It is the first major collaboration for Golf Australia since One Golf started in October. One Golf represents a uniform governance structure for the sport with five of the seven participating states and territories.

Walkinshaw Sports now provides Under Armor apparel, footwear and accessories for golf performance for the staff and stakeholders of all participating states, while also connecting directly with Australian golfers through the disability system. Currently, more than 37,000 golfers check their handicap every day on, the homepage of Golf Australia.

Commercial general manager Kent Boorman of Golf Australia welcomed the collaboration that, according to him, will bring benefits for Walkinshaw Sports throughout the year.

"Undoubtedly, Under Armor is one of the youngest and most disruptive clothing brands in sports, not just golf, and it's great to have a relationship with the company, through Walkinshaw Sports, in our collaborative portfolio," said Boorman.

"One of our main priorities is to attract more young people to the game and we believe that the association with a global brand such as Under Armor, which has a strong appeal to a younger audience in a wide range of sports, is crucial to this. reach."

Dan Harrap, General Manager of Walkinshaw Sports, was enthusiastic about the opportunities the new partnership offered to raise awareness of Under Armor on the Australian golf market.

"We look forward to working with Golf Australia on initiatives to grow not just the Under Armor golf brand, but also the game itself", said Dan Harrap, who was also happy with the range One Golf offers to achieve the business goals.

"Walkinshaw Sports, as the exclusive green grass distributor of Under Amour golf, is delighted to partner with Golf Australia, now a leader in sports governance in the country, and this deal provides an important opportunity for us to connect with golfers throughout the country. nation. "


Karen Fogarty

Marketing manager, Walkinshaw Sports

Phone: 0401 800 880


Kent Boorman

Commercial Director, Golf Australia

Phone: 0416 000 960


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